Perhaps the Winter Olympics' new breed is best encapsulated by Henrik Harlaut. The 22-year-old Swede might not have made it up on the podium, but he definitely garnered plenty of attention with his very, very low-cut pants -- which, by the end of his run, revealed much of his colorful underwear.
Along with the incredible tricks, style is a big part of these competitions.
"I don't think skiing with my ski pants so low is an issue," Harlaut insisted.
"I have been skiing like this for 10 years now. It is my style and has been for a while. I feel really comfortable."
Not everyone has been impressed by the tricks and a more relaxed of sporting competition
"I think the president of the IOC should be Johnny Knoxville, because basically, this stuff is just 'Jackass' stuff that they invented and called Olympic sports," commentator Bob Costas said on NBC said before the games began, referring to the comedic daredevil who was known for crashing into things.
That's not a view shared by the U.S. Olympic Committee, which has specifically invested in these new sports, primarily because they deliver medals for America.
"We've been able to really customize and drill down where we can have the greatest impact," Alan Ashley, the USOC's chief of sport performance, told the Washington Post.
"I'd like to try to get as many athletes as possible opportunities to become Olympians, then become successful Olympians as well."
So behind the cool exterior, there is some bottom-line accounting going on.