El Paso Mayor John Cook has taken his share of punches the past couple of years.
But when the championship boxing match was pulled from the Sun Bowl in April because it wasn't an "appropriate venue," that got the mayor fighting mad.
"I took the gloves off," Cook said at a news conference on June 5.
Boxing fans and local politicians banded together and were able to get the fight back on at the Sun Bowl for June 16 after convincing the University of Texas chancellor that El Paso is a safe city.
Cook and the El Paso Convention and Visitors Bureau are starting an 11 day rally to get El Pasoans pumped about the fight and to fill up the Sun Bowl.
In the front row of the news conference, members of El Paso City Council started to playfully do the wave.
The El Paso Convention and Visitors Bureau will host multiple online contests for the chance to win tickets to the Julio Cesar Chavez Jr. vs. Andy Lee World Middleweight Championship boxing match. Contests on Facebook and YouTube begin today and registration at www.visitelpaso.com starts on Friday, June 8. Winners will be randomly selected and will be announced on Facebook and YouTube at 4pm on Monday, June 11 and Friday, June 15. Winners from the CVB's website will be notified by email.
The first way to win is to go to www.visitelpaso.com, click on "The Fight is on in El Paso" logo and register to win two tickets to the fight.
The second way to win is to enter on the El Paso CVB's YouTube page. Users should subscribe to the Visit El Paso page, www.youtube.com/visitelpaso, watch one of the posted videos featuring Julio Cesar Chavez Jr. or Andy Lee and leave the comment "The Fight is On in El Paso" at the bottom of the page.
The last way to win is to go to the El Paso CVB's Facebook page, www.facebook.com/visitelpaso. Facebook users should "like" the page and "The Fight is on in El Paso" logo, then change their profile picture to the logo and share it with their friends. Winners will receive a prize package to include:
-Two tickets to the main event and parking permit
-Dinner for two