The simple fact is people love reading, sharing and commenting on obits. Surveys, including those by Northwestern University's Readership Institute, quantify the phenomenon, as do Harry Stamps, Toni Larroux and the other obits that recently have gone viral online. And where there's an audience, there's opportunity, says the Blogger of Death.
Professional obit writers will always be in demand, Jade Walker believes, "because people keep on dying."
Indeed, some 540 people died around the world while you were reading this story.